Specifications and Install Guide for Flipdesk Conversion Tag

Conversion tag is used for collecting conversion data including the breakdown of purchase items.(本記事は「コンバージョンタグについて」の英訳版です。)

1. Inserting Position

Flipdesk conversion tag should be inserted to ; 

  •  ONLY the thanks page (purchase completion/ order completion page).
  • BEFORE Flipdesk common tag

To collect conversion data of your web site, it is required to insert both of Flipdesk conversion tag and common tag to the thanks page.

2. Specifications of Conversion Tag

Highlighted part is different for each client. 
If you have more than 2 conversion tags, the value "&tid=..." is added at the end of "data-conversion=".

About parameters: 

Parameter Details
p

Total amount of purchase price. Only half-width digit is available. This value is optional. If you omit this value, it has no data. 

q

Total amount of purchase items. Only half-width digit is available. This value is mandatory.

If you would like to collect the conversion data for sending an inquiry or a contact request or user, user registration, and so on, please set this value as "1".  If you omit this value, it is recorded as "1" automatically. 

oid

Order number or ID number issued for individual conversions. Only half-width digit is available. This value is optional. If you omit this value, it has no data. 

This value is helpful to confirm whether Flipdesk conversion tag works correctly comparing with the data on your site management system. 

skus Breakdown of purchase items. Refer to the next part for details. This value is optional. If you omit this value, it has no data. 

About breakdown of purchase items (skus): 

Please use the below format to pass the breakdown data of purchase items to Flipdesk.

If ", (half-width comma)" is  used in any part of the breakdown, please delete it or change with ",(full-width comma)" or another character because ", (half-width comma)" is used as delimiter. 

__[Item ID number],[Item Name],[Number of Items],[Unit Price],[Item Category]
Parameter Details
Item ID number Only half-width character is available. 
Item Name Some characters are not available. 
Number of Items Only half-width digit is available.
Unit Price Only half-width digit is available.
Item Category Some characters are not available. 

DO NOT omit ", (commas)" and change the format. 

Examples: 

CASE1) Conversion tag for purchasing 2 items. 

<div id="flipdesk_conversion" data-api-token="★★★" data-conversion="p=1960&q=2&oid=1111-22&skus=__100-1111,カットソー(赤),1,980,トップス__100-1112,カットソー(青),1,980,トップス"></div>

CASE2) Omitting some parameters in conversion tag. 

<div id="flipdesk_conversion" data-api-token="★★★" data-conversion="p=&q=2&oid=&skus=__100-1111,,1,,トップス__100-1112,,1,,トップス"></div>